On 30th September Google announced the launch of Web Designer, a new tool for building interactive HTML5 sites and ads. The company first hinted at this launch in June, but had been quiet about it ever since. Web Designer, which Google calls a "professional-quality design tool", is now officially in public beta and available for download for Mac and Windows. As Google notes in today's announcement, Web Designer was developed to allow advertisers to easily create HTML5 ads for mobile and desktop. Until recently, Google argues, advertisers didn't have the tools they needed to easily develop content fit for today's cross-screen experiences and Web Designer aims to be the too create these experiences.
Features Of Google Web Design
- Two Animation Modes- In quick mode, build your animations scene by scene and we'll take care of the frames in between. In advanced mode, animate individual elements using layers, easily changing the location of elements within the stack.
- Full 3D Authoring Environment- Create and manipulate 3D content utilizing an array of tools and the power of CSS3. Rotate objects and even 2D designs along any axis, visualizing 3D transformations and translations as you author.
- Design View and Code View- While a visual tool is hepful, it can never represent your creativity, imagination and vision in full. That's why you can filp back and forth between Design View and Code View as you work immediately seeing any changes made to code reflected back in your designs.
- Illustration tools- Import assets from ay other creative suite or use the built-in illustration tools to create vector-style artwork- keeping your designs light. To create new HTML tags in your designs, just draw them in with the Tag tool.
- Easy ad workflow- Google Web Designer makes it simple to publish ads through any platform. Choose from DoubleClick Studio or AdMob, or go for the Generic option to push content through any other ad network. No coding required.
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